What started as an annual film and music festival now incorporates a week of technology-oriented content (and after-parties) that aim to capture the whims and the worries of the business world's digital workers.
Hemming, the CEO of Hired Guns, a "talent agency" for the creatives of the business world, says that these days, professional ambitions have to be fitted to a marketplace of frequent job changes and reduced, or at least redefined, job security. If you want to make your career last, there are several lessons to be learned from rock legends, she says.
Don't be a one-hit wonder
Chart-topping one-hit-wonders like Right Said Fred's "I'm too sexy," the Baha Men's "Who Let the Dogs Out" and Los del Rio's "Macarena" might pay off in the musical world with royalties and international tours. But in the business world, workers can't count on making a lasting success of one particular accomplishment or job skill.
"You have to take the onus of constantly producing and own that for yourself -- don't wait for your boss to put stuff in front of you," Hemming said. "Am I producing things that are keeping me interested, pushing me out, helping me learn and allowing me to be more creative in my career?"
According to recent survey by Right Management, a talent and career management company, 84% of workers plan to look for a new position this year. But that planning doesn't mean they'll actually change jobs.
"The actual movement is still up in the air. Generally, probably 20% turnover is average," Right Management COO Douglas Matthews said. He said the desire to seek a new position points more to frustrated sentiments in the workforce.
In the recessionary work world, mobility between companies or even sectors is often perceived as the only way to advance a career. And only professionals who have developed beyond one-hit wonders find it easy to make a move.
